Be aware of these common pitfalls when designing your site:

– Your home page would not quickly let you know what the Web page is all about. You have to be able to visit the home page of any Site and discover what the site is about, what kind of products it sells, or perhaps what it is marketing and advertising within five seconds.

– The indegent use of pop up windows, splashy advertising, landing pages (pages with neat animations and appear but that you’ve to watch pertaining to five to ten mere seconds before you are taken to the real World wide web site), and other Web design features that sketch interest faraway from your Web site, products, and/ or products.

– Poor Web site routing. This includes broken hyperlinks, hidden navigation, poor wording of navigational links, links that take you to pages without links, backlinks that consider you to similar Web page, and pages without links to the home site (always will include a link back to the home page so that regardless of where readers are, they will find their particular way back house! ).

— Believing that because you could have a Web site, you could have a marketing campaign or total marketing and advertising technique. You need to understand that your Web-site is certainly not your web marketing strategy. Your Web site is just a element of your overall online strategy, depending on your company goals; for instance , if you have a very good restaurant yet want in promoting and promote your business on the net. Creating a Web page is great, but since it is not promoted and marketed, no one will ever find it. By passing out business cards with your Internet site URL embossed on them, you are using a regular marketing campaign in promoting your Website. If you provide a downloadable/ savings coupon through your Web site, you are efficiently using your Web site as part of your marketing strategy to meet project of improved restaurant sales.

– Failure to attain Web-site relevance and content upgrading. There is nothing more dissatisfying to a Web customer than visiting a Web site that is grossly out of date. Wrong pricing, items no longer offered, dated content material, and ancient advertising every signify towards the Web site visitor that the devotion to your Web site is normally suffering significantly. Cramming your pages with non-relevant material will deter the visitor by getting the level of your Web page (the five-second rule outlined earlier).

— Avoid too many text effects. Forget pulsating text, curing text, gymnastics text, or perhaps other amazing and dizzying effects, which usually do nothing a lot more than annoy your site visitor. Don’t create a “loud” Web site that have so many flashing, flashing, twirling, and content spinning icons, text message, or images that tourists are overcome by the results and under-whelmed by the websites content.

– Limit the number of images on your Website so that you avoid overwhelm your webblog visitors with “graphics overburden. ” Don’t use animated GIF images in your Web site. These were cool a decade ago, but also in today’s professional environment, they are just another “loud, ” annoying distraction that site visitors can not want to see.

– Don’t use Microsoft’s themes (built-in design templates) when creating a Web site with Microsoft FrontPage. While FrontPage is bashed on a regular basis, all of us stand by simple fact that it can be used to design great Web sites.

– Don’t include frames in Web site design. The use of casings within a Web page will drive customers apart faster than anything!

— DO include the proper Site design elements to ensure that the Web site is ready to be found by simply search engines.